Social Media Manager
--Remote--
We are seeking a German-speaking Social Media Manager to lead and grow our presence across major platforms, including Facebook, Instagram, LinkedIn, Pinterest, TikTok, and YouTube. This role is ideal for a creative strategist who is passionate about content, storytelling, and building engaged online communities. You will be responsible for developing platform-specific strategies, creating compelling content, and tracking performance to drive growth and engagement.
Responsibilities Must Have Nice to Have
- Manage and publish engaging German-language content across platforms.
- Develop and implement platform-specific strategies.
- Monitor trends and adapt content to remain competitive.
- Engage with followers and maintain a consistent brand voice.
- Track and report on performance metrics.
- Native or fluent German speaker.
- Proven experience managing social media for brands.
- Strong knowledge of social media tools and best practices.
- Excellent writing and storytelling skills in German.
- Highly organized and able to work independently.
- Ability to create/edit graphics or short-form videos.
- Familiarity with tools like Buffer, Hootsuite, or Canva.
- Experience in cross-team collaboration.
Detailed Job Description
Key Responsibilities
- Key Responsibilities
- Create, schedule, and manage engaging German-language content across Facebook, Instagram, LinkedIn, Pinterest, TikTok, and YouTube.
- Develop tailored strategies for each platform to maximize reach and engagement.
- Monitor trends and adapt content to ensure relevance and competitiveness.
- Actively engage with followers via comments, messages, and consistent brand communication.
- Collaborate with the marketing team to align content with overall campaigns.
- Track, analyze, and report on performance metrics, offering actionable insights.
- Support basic content creation, including simple graphics or video edits (a plus).
- Must-Have Requirements
- Native or fluent German speaker (required).
- Demonstrated experience managing social media accounts for brands or organizations.
- Strong knowledge of social media trends, tools, and best practices.
- Excellent German writing, editing, and storytelling skills.
- Highly organized, proactive, and able to work independently.
- Nice-to-Have Requirements
- Ability to create/edit visuals and video content.
- Familiarity with social media management tools (Buffer, Hootsuite, Canva).
- Experience collaborating with cross-functional teams.